The Dallas of today still has to contend with a national image that comes from a couple generations ago. Today it’s a vastly cosmopolitan city, where politicians, artists, bankers, and intellectuals all have a place in the grand order of things. People from all backgrounds, with different languages, traditions, and cultural practices live in the urban center. Something interesting is happening every day, and there are moments when the cultures, and subcultures push together to make unforgettable moments that speak to a very sophisticated practice in the art of making a community.
The old image, however, is still around, and it’s one that even gets forgotten occasionally. Its origins, coincidentally enough, are roughly in line with the beginnings of the Neiman Marcus retail stores. They started up in 1907, and at the time, they were known for their exquisite taste, providing some of the most luxurious clothes around. They also had a strong reputation from their fashion shows for being one of a kind, and of a very high quality. Their men’s department was added long after they’d been known as a top purveyor of women’s fashion, but that, too, reached a height that earned the respect of competitors as well as shoppers.
It’s still very much that way today, and Neiman Marcus has certainly grown over the years. It’s even become the source of a popular urban legend . It’s still synonymous with high culture and fashion, and the people behind the scenes have tastes which do partly determine how the world will dress in the coming season. For that reason alone, it’s enough to draw a visitor to stay in a five star hotel Dallas offers.
Today, however, it’s a sensibility that’s more widely available than it was at the turn of the 20th century. In those days, the Dallas oil millionaires were the ones who were seen frequenting the store. It’s that idea, of the city slicker living in Dallas, freshly wealthy from a well, that still permeates the cultural imaginary. It did have a place in the history of the city, and may still show remnants of its former self now and then, but today the city is another place entirely, and worthy of endless exploration.